Imagine a world without mandatory opt-ins protecting gated content upgrades, a world where people adopt and advocate for your products because they genuinely love them, not because they’ve been “nurtured” to do so through funnels, lead forms and email follow-ups. CRAZY.
There has been a lot of public debate over the past several weeks about whether it’s a good thing to be “gross margin positive” or not and commentary always reminds me that some people at startups don’t quite understand financial metrics or even how to think about which ones are healthy.
Dollar Shave Club just sold to Unilever (one of the biggest consumer goods companies in the world) for 1 billion dollars. It’s a big price tag, but was it too little? Ben takes a look at the sale and the consumer goods industry as a whole while highlighting similar acquisitions (Gillette) his always-satisfying weekly Stratechery article.
Computers and human beings don’t speak the same language. So, to make interaction possible, we rely on graphical user interfaces (GUIs). But GUIs come with a natural barrier: People have to learn to use them. They have to learn that a hamburger button hides a menu, that a button triggers an action.
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